Cookie Policy

Cookie Policy

Last updated: April 25, 2026

Astero Digital Ltd (“Astero Digital”, “we”, “us”, or “our”) uses cookies and similar technologies on astero.in and in connection with the Services.

This Cookie Policy explains how those technologies operate, the purposes for which they are used, and the choices available to you.

This Cookie Policy should be read together with our Privacy Policy and Terms and Conditions.

1. Scope and Interpretation

This Cookie Policy applies to the website and Services operated by Astero Digital Ltd and describes our use of cookies and similar technologies, including where such technologies are provided by third parties.

2. What Are Cookies and Similar Technologies?

Cookies are small text files placed on your device when you visit a website. They allow websites and services to recognise your device, store preferences, support security, and collect information about how users interact with a website or service.

We may also use similar technologies such as pixels, tags, scripts, SDKs, local storage, and analytics identifiers for similar purposes.

3. Types of Cookies We Use

3.1 Strictly necessary cookies

These cookies are essential for the operation, security, and core functionality of the website and services. They may be used for authentication, session management, load balancing, fraud prevention, and similar purposes.

Because these cookies are necessary to provide the website or services, they do not usually require consent under PECR.

3.2 Preference and functionality cookies

These cookies allow the website or services to remember your settings, choices, and preferences, such as language, login state, or other user-selected options.

3.3 Analytics cookies

These cookies help us understand how users interact with our website and services, including which pages are visited, how long users stay, how users move through the site, and where errors may occur.

We may use analytics technologies provided by services such as Google Analytics and Microsoft Clarity.

3.4 Advertising and targeting cookies

These cookies or similar tracking technologies may be used to measure advertising performance, build audiences, understand conversions, and deliver or assess marketing campaigns.

We may use advertising or targeting technologies from providers such as Meta and similar partners.

4. Purposes for Which We Use Cookies

We use cookies and similar technologies to:

  • ensure the website and Services function properly;
  • keep users signed in where relevant;
  • remember settings and preferences;
  • support website security and fraud prevention;
  • understand how visitors and customers use our website and platform;
  • measure marketing and advertising performance;
  • improve the performance, usability, and effectiveness of the Services.

5. Legal Basis and Consent

Where cookies are strictly necessary for the operation of the website or services, we rely on the PECR exemption for necessary technologies and, where relevant, our legitimate interests.

Where cookies are not strictly necessary, we will seek your consent before placing them on your device, in accordance with PECR and, where applicable, the UK GDPR.

6. Third-Party Cookies and Similar Technologies

Some cookies and similar technologies may be placed or operated by third-party service providers. These third parties may process information collected through those technologies in accordance with their own privacy and cookie policies.

Relevant providers may include payment, analytics, advertising, support, chat, and integration partners.

We encourage you to review the policies of those third parties for more information about how they process your data.

7. Managing Cookies and Preferences

You may be able to manage cookie preferences through our cookie banner or settings tool, where available.

You can also manage or block cookies through your browser settings. Please note that if you disable or block certain cookies, parts of the website or services may not function properly.

General browser controls are usually available in your browser’s privacy or security settings.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in law, technology, business practices, or the services we use.

Any updated version will be posted on this page together with a revised last updated date.

9. Contact Details

If you have any questions about this Cookie Policy, please contact:

Astero Digital Ltd
71-75 Shelton Street, Covent Garden, London, WC2H 9JQ
Email: contact@astero.in
Website: astero.in